YouTube takes creator revenue from “not advertiser-friendly” videos, so why are ads running on them?

If you haven’t heard the buzz lately, here’s the deal: YouTube has gone on a massive campaign of stripping content creators’ videos of monetization for the content being “advertiser-unfriendly.” I don’t want to get into the details because they’ve been written about practically everywhere else online at this point. The bottom line is that YouTube won’t pay creators any ad revenue for videos that they deem as not “advertiser-friendly,” which you would think means that ads won’t be run at all on those videos since they’re obviously “not advertiser friendly.”

Let’s see if that’s true.

melanie_murphy_youtube_tweet

melanie_murphy_demonetized

melanie_murphy_youtube_search

melanie_murphy_youtube_ad

melanie_murphy_youtube_ad

YouTube is taking monetization from videos under the premise of “not advertiser friendly” and still running ads on the content, keeping all the money for themselves.

Leave a Reply

Your email address will not be published. Required fields are marked *